Posts Tagged ‘seward’
With Necessity as the Mother of Invention, Brothers “Rack-Up” Success
by Megan Sheridan It all started at the University of Minnesota”'s Campus Security. As Rolf Scholtz and his brother Derk used to patrol the Twin Cities CamÂpus, they would notice how unappealing and dysfunctional the bike racks were ”“ as far as they could tell, the market for aesthetically appealing, U-lock compatible bike racks was wide open. After spending some time out of college in an ecoÂnomic development position, Rolf, along with his artistically inclined brother started Dero Bike Racks, now at 2657 32nd Ave S. And since 1995, they have been producing racks that are shipped all across the country as well as other parts of the world. The foundation of Dero”'s work is based on functionality and artistic appeal: all Dero racks are U-lock compatible, so users are assured that their bikes are safe; and all Dero racks are aesthetically attractive, so architects and planners can integrate them as visible aspects of their designs. Dero Bike Racks is [...]
